Business Digitization & Automation
We digitize the way your company actually runs—the flow of people, materials and information—and connect it to the software you already own and the intelligent solutions you don't yet.
Start the ConversationHazel Alice Inc. grew out of three decades of business consulting—ERP, CRM, e-commerce, manufacturing systems and custom software—for companies that needed more than an off-the-shelf answer. We specialize in solving what others call impossible.
Today our team builds cutting-edge AI solutions for companies of every type and size. Sometimes the right answer is an intelligent agent. Sometimes it is an elegant, purpose-built piece of software. Often it is a connector nobody thought to build. We choose the tool that fits your business, not the one that is fashionable.
Automation and digitization experience since the 1990s
Seasoned consultants, developers and AI builders
We connect your existing systems—no rip-and-replace
AI when it helps, simple software when it's smarter
Most companies run on three disconnected worlds. We make them one.
People, materials, paperwork, inventory, shipments and the shop floor. We capture what actually moves through your business and turn it into clean, live data.
ERP, CRM, accounting, e-commerce, quality systems, spreadsheets. The software you already rely on stays—and finally starts talking to everything else.
AI agents, automations, integrations and custom software that fill the gaps between systems—built to fit your business instead of forcing your business to fit them.
For companies of all types—from the shop floor to the boardroom
Digital team members that read, research, draft, classify and act—supervised by your people, working inside the tools you already use.
Orders, approvals, scheduling, quality records, supplier follow-ups—routine work that runs itself and escalates only when a human is needed.
Connectors between ERP, CRM, e-commerce, finance and shop-floor systems so data is entered once and lives everywhere it should.
Purpose-built applications, portals and internal tools when nothing off the shelf fits—designed to be elegant, maintainable and yours.
Paper forms, inventory, inspections, documents and legacy media captured, structured and searchable—so information stops living in filing cabinets.
Lead capture, CRM hygiene, content pipelines, listing management and reporting that keep revenue teams focused on customers instead of clicks.
Three simple steps from friction to flow
We walk your process end to end—people, paper, systems—and map where time, money and information leak out.
We design the simplest solution that solves the whole problem—choosing AI, integration or custom software on merit.
We build, connect and hand over a working system your team owns—with the documentation and support to keep it running.
Automating one step while the paper still piles up next door is not a solution. We follow the flow all the way through.
The best system is the one your team still understands in five years. We favor clear design over clever complexity.
We build on your accounts, your infrastructure and your terms. No lock-in, no black boxes.
Tell us what slows your business down. We'll show you how it could run.